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The impact of background music and odor control on jewelry stores

Author:DG Master-museum showcases manufacturers

Sounds and music are currently widely used in the jewelry shop. Its impact on jewelry stores may be positive, making consumers pleasing to the eye, but it may also be negative, making it difficult for consumers to tolerate. Mainly pay attention to two aspects: (1) Control various noise interference.

The noise may be from the jewelry shop, or it may be produced in the jewelry store. For external noise, you can adopt sound -sounding and sound insulation equipment to prevent noise. The roar of noise inside the jewelry store, such as air conditioning, can move the air conditioner to a relatively sound insulation place to reduce noise.

(2) Make full use of background music. Beautiful background music can create a strong shopping mood, make people feel excited, suppressed, excited, and sad, and prompt consumers to buy goods. Music can also play a role in controlling the rhythm of consumers.

For example, some fast -paced music can be played at the peak of shopping. Playing slow light music at low peaks of shopping will be conducive to sales. Jewelry display cabinet odor control design In all people's feelings, the sense of smell has a great impact on people's feelings, and the sense of smell will change people's behavior.

Jewelry stores should carefully design odor to enhance people's desire to buy, such as a faint various floral fragrance on the jewelry display counter, which is particularly helpful for the sales of jewelry jewelry. The smell selected by the store should be consistent with consumer preferences; on the other hand, controlling the concentration of odor, too strong aroma will sometimes play the opposite role, which will make consumers unhappy. Therefore, fragrant flowers or perfumes should be placed on a jewelry showcase for a certain distance.

Beautiful background music and faint floral fragrance create a comfortable, warm and pleasant shopping environment, enhancing consumers' desire to buy. .

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