Creating a successful retail, clothing
surroundings is dependent on the display design. A boring store is sure to land
flat on its face in today's thrilling clothing world, and a variety of
presentations, several fixture types, and multiple levels can make a immense
difference. The right design ought to bombard the customer with several clothes
at different levels and in different textures but ought to permit simple
traffic flow and not appear congested. Retailers ought to not expect the modern
customer to spend hours sifting through clothes racks. In lieu, through the use
of quality store fixtures, a bigger number of garments and styles ought to be
introduced through multi-level and textured displays.
Clothing displays can be divided in to to
major categories, those on the floor and those on the walls. The sales floor is
utilized for major things, accommodating customer traffic, and displaying
clothes. Through a combination of arm and arm racks (which come in slanted or
straight forms), round racks, combination racks, and display tables. The
standard arm racks are the most common and effective floor fixtures in clothing
stores. Though round racks are great for clearance items, arm racks over plenty
of garments while showcasing the outermost or articles. In lieu of the shoulder
of the garment being the most visible side, the front of the outermost clothes
are in full view. A variety of display tables work great for folded clothing.
Some people might not understand why some clothes ought to be folded and others
hung, but irrespective of clothing care, displaying both will bring more
texture to the sales floor. Combination racks are designed for this reason,
having both arm and table display capabilities. These single fixtures give the
textured appeal of both folded and hung clothes.
The
most optimal space for clothing display in a store is the walls. Keeping the
floor as uncluttered as feasible will help customers to move about with ease,
and by moving a majority of the merchandise to the walls, a immense amount of
stock can still be introduced without overburdening the floor. Slatwalls and
gridwalls are the most popular of wall displays, and they provide excellent and
versatile display options. With a large variety of accessories like clothing
hooks, tables, arm racks, and a plenty of specific designs, slatwalls and
gridwalls make presenting any garment or accessory simple. After the walls have
been lined with slatwalls or gridwalls, clothing can be displayed in virtually
any design format that fits the store best.
These fixtures & strategies help
clothing stores to hold customer attention & accommodate traffic, but the
bottom line is that great clothes sell themselves. It is important to generate
store displays that features the clothing & keeps customers focused on the
garments. Congestion, clutter, & overstocked shelves & racks are only
distractions that keep people from appreciating the merchandise.
As a finishing touch to any clothing store furniture,
the addition of mannequins & graphics will enhance any space dramatically.
There's countless mannequins in various forms that help the clothing come to
life. Customers enjoy seeing how the garments are designed to fit & how
different outfits look together. There's full body mannequins, both female
& male, as well as model forms that work great for display tables. Large
graphics can serve the same purpose depicting actual models wearing the
garments, but they are not limited to this. Pics on the walls can also provide
atmosphere such as outdoor scenes in a store like Eddiebauer or club scenes in
a store like Wet Seal. The clothing ought to set most of the mood, but a small
help from mannequins & graphics can go a long way.
Quick links
Jewelry
Museum
China Marketing Center:
14th Floor, Zhihui International Building, Taiping Town, Guangzhou(Full Floor)
China Manufacturing Center:
Dinggui Industrial Park, Conghua Taiping Town, Baiyun District, Guangzhou.