Part of beginning up a retail business is selecting the right store furnishings & fixtures for the store. It is important to select the right decor for your store because you require it to be appealing & welcoming to your customers so they keep returning, & you require it show off your products in their best feasible light. You will also select your decor depending on what it is you are are selling. Your choice of decor will also depend on who you are targeting your products towards, whether it is the more youthful section of the population or those middle aged & over. When budgeting for fitting out your store you will require to keep in mind to include the cost of shelving, light fittings, carpet, a counter & any other appropriate furnishing.
Your choice of design theme will be based around what it is you are selling. You may select a more modern or contemporary style if your product is modern & up to date, or you could pick something more rustic in case you are selling products that match this theme. Take a look through magazines or jump on the world wide web for ideas. You can also go down to the local shopping mall & see what the competition has completed. In point of fact you are only limited by your imagination.
Don't let your choice of colour be determined by whatever paint was the lowest priced in the hardware, or use something you had left over. Don't select a colour because it is your favourite either. You require to be adapting the empty space of your store so that it entices your customers to walk through the door, then one time they are in the store they feel in the mood to stay & spend their money with you. What you sell ought to select the colour of your walls. A beauty therapist might paint their walls a calming mauve or soft green, while a stylish clothing store might go for something a tiny bolder.
Have a lovely look at your space before you select the layout for your fixtures & furnishings. It is better to keep the space light & airy, so any tall shelves ought to be at the back of the store. You require people to walk in to the store & see the whole of the room directly. You require their eye to be drawn in to the room, but don't confuse them by having much product out otherwise it will appear cluttered. Keep aisles wide so that people in wheelchairs & mums with prams can fit through every gap. It is frustrating for customers in the event that they cannot walk around the whole store because there is not space.
Fixtures & furnishings
Select furniture that suits the theme of your decorating & what you are selling. You may require to select pieces that are understated so they don't overpower the products, in case you are display goods on the furniture. Don't buy furniture that is cheap because you require it to last. You will find that it will undergo a fair few knocks, as the general public will be less kind to your furniture than they are to their own.