The mall is a place where many jewelery, cosmetics, clothing and other brands are settled; different locations, different products, and even customer requirements are essentially different from the layout of the mall exhibition cabinet. The following we focus on the three strategies of the layout of the display cabinet of the mall. 1.
The lattice layout is a traditional form of supermarket layout. It is not designed to facilitate customers in the primary position, but from the point of sales efficiency. The advantage of this layout is that it can expand the sales space, and the disadvantage is that there is a non -free activity of customers.
Jewelry display cabinet 2. The free flow layout of the free flow layout is designed by facilitating customers for focusing on the focus. It can also maximize the layout of the product in front of customers.
It gives customers a loose atmosphere, and customers can travel freely, but from the point of view of space use effects, free flow layouts are worse than grid layout and professional store layout. 3. Professional store layout Professional store layout has been widely used in supermarkets.
Professional store layout can be based on consumers“One -time purchase”Psychological settings. Professional store layout relies on mutual related products to bring convenience to customers. Mall display cabinets, especially jewelry showcases, generally use the island cabinet layout.
It is the most common; to maximize the use of sufficient amount of goods, it can also give customers the convenience of free choice and access to and from, and achieve human feelings.