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Cosmetics showcases continue to develop with the form of international cosmetics, and opportunities are parallel with bumps. How to get out of the predicament of Chinese cosmetics showcases. Let's analyze the current situation of my country's cosmetics showcases.
Cosmetics showcases 1. Internal concerns: It is not possible to improve the production of cosmetics showcases in our country alone. Now investors rarely pay attention to those small companies.
If the industry's interest is given some support, the speed of enterprise development will definitely not make much progress. Even so, if companies only see that domestic abroad does not want foreign countries, companies will never become international, they can only be domestic. 2.
External affected: Low -level marketing methods can only cause enterprises to fall into vicious competition. Foreign markets are also gathered in competitors. European corporate lock lock patent crisis, US 337 anti -litigation, plus high oil prices, floor raw materials price increases, and other empty incidents followed.
Come. Domestic brands are miscellaneous, the homogeneity is serious, and the market is full of low -level competition. At present, the domestic cosmetics showcase company market promotion methods are single and quick success.
Star endorsements, CCTV advertising, and price wars have become universal three -board axes in cosmetics showcases. The Chinese cosmetics showcase industry is a typical adequate competitive industry. A large number of low -end local companies' vicious competition and the entry of foreign brands have made the entire industry environment difficult.
From the national conditions of our country, we can see that the vicious cycle of preventing cosmetics showcase companies lies in the self -control of people. .
jewelry showcase manufacturers