Some shop owners may be under the impression that, once they get to the cashier counter, most shoppers have stopped paying attention to the displays. On the contrary, the items on retail cash wrap counters are the ones they notice the most, while they are idly waiting for items to be scanned or their change to be counted. A smart owner will pay just as much attention to what they display on their shop counters as they do to the rest of the store.
Retail cash wrap counters in clothing stores are a great place to put those little items that do not quite fit into any other spot. For example, a pegboard store display would be a great place for earrings or other small jewelry items that may get lost in the shuffle elsewhere in the store. The space can be maximized with a rotating unit, and they come in a variety of eye catching colors to fit the look of any store.
Many cozy, country stores like to use tiered baskets made of wicker or wood on their retail cash wrap counters. These baskets look like something that many people have in their homes, which makes them comfortable going through them to see what is inside. Many styles can be stacked one on top of the other, allowing store owners to display many items without taking up a great deal of counter space.
Wire racks are often found on the retail cash wrap counters of convenient stores to hold items that customers do not realize they need until they see them. These retail store display fixtures are perfect for simple, everyday items such as lighters or packs of gum. They are usually quite small and fit nicely right next to the cash register, without taking up too much space.
If a shop owner really wants to go for the impulse buy, they should invest in a buffet candy store fixture for their cashier counter. These displays include towers of candy that customers can dispense themselves into smaller bags or cups. Kids, in particular, go crazy for this type of display and will beg their parents to let them pick up something sweet on the way out.
The store display on retail cash wrap counters is one of the most important ones in the entire store. If it is eye catching and unique, it will inspire customers to make one last minute purchase while they are waiting to be checked out. Remember that the last impression is given at the cashier counter, and it should be one that will last.